Marketmix IB Business

Consumer product: A good that was designed to be made for household individuals.Such as Milk or any food product that somebody must have in their daily basis.

convenience goods:A raletivley inexpensive good that people need to make machines work or make sure everything works the way it should.for example:Gasoline or soap

Shopping good

A higher end product occasionally bought by consumers that are usually compared for their appropriateness, quality, cost and features before purchase occurs. Consumers tend to take more time when purchasing a shopping good produced by a business, and they might even travel to buy such goods.

Tangible goods are merchandise that you can put your hands on. Stuff like jewelry, computers, clothing or even CD's are all tangible products.
When you go shopping in a store, everything you place in your shopping cart would be tangible goods.
You can also shop online and add real products to your shopping cart there too. As long as something is shipping to you it will be a tangible good.

 

 

A group of related products manufactured by a single company. For example, a cosmetic company's makeup product line might include foundation, concealer, powder, blush, eyeliner, eyeshadow, mascara and lipstick products that are all closely related. The same company might also offer more than one product line. The cosmetic company might have a special product line geared toward teenagers and another line geared toward women older than 60, in addition to its regular product line, that can be used by women of any age.\

Product management is an organizational lifecycle function within a company dealing with the planning, forecasting, or marketing of a product or products at all stages of the product lifecycle.
Product mix-an organization creates many products and, of course, sells them.So, the product mix is everything organization sells
Good:Any tangible good that consumers must consume to be able to achieve successfull life cycle.

 

best marketing strategies

You must always keep your potential customers at the forefront of your mind. What “places”—online or offline—do your customers frequent? When are your customers most likely to be open to receiving your marketing messages? It’s important to know the responses to these questions because the marketing strategies that you choose should complement the when and where of your target audiences. For example, if you run a pet grooming service, you may want to focus on marketing your business at local dog parks, pet stores and veterinarian offices. As for the “when” you may want to time your promotions around the holidays, hand out coupons at dog parks on the weekends or broker a co-marketing deal with the vet when they do reminder mailings to their customers.

Use internet as your source for attracting customer willing to buy your product,The contributor of a market should always consider to make researchers about one country of the area he is surrounded.To be able to achive maximum revenue

Marketing is the management process that identifies, anticipates and satisfies customer requirements profitably.

Articles Number XXXXXX

Today,The 13 of  November 2011,the Italian offial press announced a tunning news,the italian prime minister is retireying after 14,Because he cant withstand the protest outside his office building.After the press annouced this everybody was cherring after 14 years of the terrbile control of Silvio Berlusconi.


The President of the Council of Ministers (Italian: Presidente del Consiglio dei Ministri), usually referred to in English as the prime minister of Italy, is the head of government of the Italian Republic. The formal Italian order of precedence lists the office as being ceremonially the fourth most important Italian state office, although in practice the prime minister is the most powerful, and thus de facto, leader of the Italian government.
While the office is similar to those in most other parliamentary systems, the Italian prime minister has less authority than some of his counterparts. The prime minister is not authorized to request the dissolution of the Parliament of Italy or to dismiss ministers, and must receive a vote of approval from the Council of Ministers—which holds effective executive power—to execute most political activities.
The office was established by Articles 92 through to 96 of the current Constitution of Italy. The prime minister is appointed by the President of the Republic after each general election. The formal title of the office holder is Presidente del Consiglio dei Ministri; the Italian word for "prime minister" is primo ministro.

3 kind of businesss

A ugly business would be apple,how they treat the workingforce in china,by only paying them 65p per hourn and an estimated 60hours of working in a week,This caused suicides in shenzhen and chengdu factory,People were also humiliated infront of the public.

Good Company
Volkswagen is llikely to become one of the world most largest auto producer.they sold 8 million Volkswagens in this year,thats more than toyota and GM(General motors)

Bad company kfc
Their employers treating their animals badly.
During a recent study of KFC done at the University of New Hampshire, they found some very upsetting facts. First of all, has anybody noticed that just recently the company has changed their name? Kentucky Fried Chicken has become KFC. Does anybody know why? We thought the real reason was because of the "FRIED" food issue. It's not. The reason why they call it KFC is because they can not use the word chicken anymore. Why? KFC does not use real chickens. They actually use genetically manipulated organisms.
These so called "chickens" are kept alive by tubes inserted into their bodies to pump blood and nutrients throughout their structure. They have no beaks, no feathers, and no feet. Their bone structure is dramatically shrunk to get more meat out of them. This is great for KFC because they do not have to pay so much for their production costs. There is no more plucking of the feathers or the removal of the beaks and feet.

less

Because of the economy crysis in greece,alot of countries were heavily affected by it,so do austria,this year people bought less presents for their child in christmas because of the high increase of tax,and the high
increase of products.so the economy of many other countries are suffering.Which can be bad for business,they are likely to have surpluses in their storage,because nobody buys the product,and what they will end up doing is to reduce prices,that might decrease the income of one business.

Italy government borrowing rates hit euro-era high

The third biggest eurozone "Italy"is facing a dept crysis.
But the main Italian index, the FTSE MIB, recovered earlier losses after reports emerged that Mr Berlusconi may resign "within hours" - since denied by the prime minister, according to the ANSA news agency.
At midday, the FTSE MIB was up 1.5%.
Concerns over Italy are overshadowing developments in Greece, where Prime Minister George Papandreou has agreed to stand down.
Mr Papandreou sealed a deal with the opposition to form a new coalition government to approve an EU-IMF bailout package.
Once the vote has been passed, it will open the way for Greece to receive the next 8bn euro tranche of bailout loans.
The deal was welcomed by investors, with the main Athens bourse up 2%, lifted by the banking sector. Shares in Alpha Bank were up 7.8% while Hellenic Postbank rose 11.4%.

Peanut Butter Crysis

 Brace yourselves, peanut butter lovers -- prices are set to spike following one of the worst peanut harvest seasons growers have seen in years.
Prices for a ton of runner peanuts, commonly used to make peanut butter, hit nearly $1,200 this week, according to the U.S. Department of Agriculture. That's up from just $450 per ton a year ago.
Americans spend almost $800 million a year on peanut butter and consume more than six pounds of peanut products each year, according to The National Peanut Board, a farmer-funded research group.
We will consume less peanust butter than ever before.